Living the Brand
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In Conversation with Bruce Andrew
Posted June 23, 2012 in Customer Experience, In Conversation with..., Living the Brand We recently met with Bruce Andrew, Vice President of Marketing for Shred-it Canada to get his views on Customer and Employee Experience. Bruce is a marketer who sees brand as having company-wide implications, since every aspect of the business serves one and only one purpose – to satisfy a customer... -
Driving Growth and Profitability through your People and your Brand
Posted June 22, 2012 in Customer Experience, Employee Experience, Living the Brand, Whitepapers Customer Experience has become a high priority in organizations across every market sector as leaders challenge virtually every aspect of their business. This has meant a real mind shift requiring organizations to...