Whitepapers
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Employee Journey Mapping: Living Your Brand on the Inside
Posted April 1, 2015 in Customer Experience, Employee Experience, Living the Brand, Whitepapers There is a lot of buzz being generated lately about how organizational culture and employee engagement are inextricably linked to customer experience. It seems organizations across many industries are asking the same question we at Fifth P ask on a daily basis, “how can... -
The Employee Factor: Readying your Organization for Customer Experience Success
Posted September 16, 2014 in Customer Experience, Employee Experience, Living the Brand, Whitepapers No matter which way you look at customer experience, it all boils down to the choices made by the people in your organization – choices about how they interact with customers and... -
Activating Purpose to Accelerate your Customer Experience Transformation
Posted May 14, 2013 in Customer Experience, Employee Experience, Living the Brand, Whitepapers There has been a lot of buzz lately about the role “purpose” plays in successful customer and employee experience transformation. Unlike traditional vision and mission statements, purpose connects the organization and... -
Promise Made. Promise Kept!™
Posted November 26, 2012 in Customer Experience, Living the Brand, Whitepapers Virtually every executive I speak with these days voices the same concern about their business, “We do a very good job of telling customers why they should do business with us, only to drop the ball when they do”... -
Driving Growth and Profitability through your People and your Brand
Posted June 22, 2012 in Customer Experience, Employee Experience, Living the Brand, Whitepapers Customer Experience has become a high priority in organizations across every market sector as leaders challenge virtually every aspect of their business. This has meant a real mind shift requiring organizations to...